the future is here. technology is growing exponentially. is your brain ready?

Pioneering The Future Of Extraordinary Minds

We help leaders future-proof their minds and design healthy + wealthy lifestyles by effortlessly integrating science-backed peak performance strategies into daily routines.

✓ more money + more time ✓ future-proof your mind ✓ optimize for peak performance ✓ access flow state instantly ✓ develop grit & resilience ✓ live unapologetically

Are you stuck, burnt out, gaining weight, your love life sucks, or is non-existent … because you can’t keep up with never-ending content creation and constantly changing algorithms? Are you a prisoner to the 9-5, recessions, and layoffs? Are you a prisoner to your mind?

Our human minds can't keep up with technology because society forces us to be weak and complacent.

What if I told you can create more time, and design an effortless life?

I never chased salary, and turned down 6-figure job opportunities because they didn’t align with my vision. Instead, I stayed true to myself and manifested a life of time freedom, and abundance by learning how to live in flow.

Why would you settle for mediocrity when you can have it all?

Build The Life Of Your Dreams

With a holistic approach, we will work together to create an effortless healthy + wealthy lifestyle. 

Coaching Areas: Health Coaching | 24CARATINC | Holistic Business Coaching


Hate to break it to you but you can’t be wealthy without being healthy unless you want to be on the highway to burnout.

Peak performers play the long game. We don’t take shortcuts. 

Let’s get down to business and start with your mind, body, and soul. I promise no “woo-hoo”— Only science-backed strategies to strengthen your foundations for success.

Coaching Areas: Business Coaching | 24CARATINC | Holistic Business Coaching


Starting a new business? Inefficient work flows? Need a better tech stack? Don’t know how to build a brand? Can’t find leads? Zero work/life balance? Lack of focus?

Entrepreneurship can be a lonely road. But you can make challenges feel effortless.

Whether you need guidance, mentorship, or just someone to talk to, I’m here for you because I’ve been there and done that for 15+ years. 

Coaching Areas: Life Coaching | 24CARATINC | Holistic Business Coaching


You can’t succeed without truly embodying an abundance mindset and smashing limiting beliefs.

Your thoughts create your reality. I will help you remove “I can’t” from your vocabulary forever.

You get the best of all worlds from a serial tech entrepreneur, writer, programmer, designer, biohacker, holistic nutritionist, and human behaviour expert.


→ Does your life look good on paper but your personal life sucks?

Many high-functioning (and aspiring) entrepreneurs and creators prioritize wealth but forget about health.

As a serial entrepreneur and athlete with 15+ years of real business and life experience, I designed a life I love for myself by not taking conventional career and life advice by being obsessed with wanting more + taking control of my mind.

I forged my own path by asking questions while not conforming to mediocrity because the fast track to greatness is to stop caring what other people think and living fearlessly.

Obsession is required for greatness.

I’m def not boring. I live my life to the fullest. So should you.

I’m not your conventional coach. I’ve done crazy things in my life and believe we should all live unapologetically.


work smrt. play smrt.

→ Life will never get easier but you can get better.

Time is the most precious currency.

We are going to do it right and LIVE SMRT because we only have one life to live.

I’m that girl who turns her nose up at a guy who pulls up in a Maserati (what’s that?) but doesn’t have a consistent fitness routine. 🫠 What’s the point?

It doesn’t matter where you are in life— married with kids, single, happily living with your cats… we can all benefit from being well-rounded.

Who Says You Can't Have It All?


✓ Discipline
✓ Grit & Resilience
✓ Laser Focus
✓ Adaptability
✓ Balance

1000x ROI:

✓ Time Freedom
✓ Inner Peace
✓ Happiness
✓ Purpose
✓ Fulfillment

Ready for hard truths? We don’t sugarcoat anything around here.


We all want time, we all want freedom. We all want success.

But people don’t want to put in the hard work. They don’t have the grit to show up consistently in all aspects of life— mind, body, and soul.

Let me tell you a secret:

You are not afraid to fail. You are just afraid of people watching you fail.

Society breeds weakness, victim mentality, and scarcity but you can change that by taking control of your mind to live fearlessly in abundance.

Why wait years when you can do it in months by being brave and doing the work 99% of the population doesn’t want to do? Are you ready to make big changes?

Hard truth: if you want to live an effortless abundant life, you need to stop thinking and living like the majority.

→ Subscribe to THE SMRT LIST!

Join hundreds of peak performers as we discuss unconventional wisdom and uncomfortable truths. No BS. 🚫 We get straight to the point.

We are a community of futurists growing with the flow. The edge of our comfort zone is where all the fun is!

Once a month, you’ll receive a deep insight + cool things I discovered (podcasts, articles, etc). We’ll keep your brain stimulated & forever-young. 🤞🏼

I don’t spam but may also send out updates and exclusive content and freebies coming out from the pipeline. 


free advice for the curious →

*don’t worry, we don’t spam!

the future belongs to the curious

I will teach you how to:

work SMRT
play SMRT

Katy Poon
Kate | ko0ty | 24 CARAT INC |

hi, i'm kate.

Stay Curious • Plant Seeds  🌱

I am an INTJ, a contrarian thinker, and love to be intellectually stimulated. With an extremely no-BS approach to life, I don’t believe in conforming to mediocrity. I believe in walking the talk.

But I’m also pretty good at work/life balance.

I am a serial tech entrepreneur, creative strategist, writer, columnist, and athlete. I have over a decade of experience. I run a full-service digital consulting agency. I taught myself how to code + design when I was nine.

I’m also a certified life coach + holistic nutritionist because I’m passionate about wellness. I prioritize my mind+body for peak performance.

I read, write, and cycle in my spare time. I healed myself when my body shut down from chronic stress, a head-on car accident, leaving a toxic emotionally-abusive relationship, and burnout during the summer of 2020.